WA Government - Lockdown Information
WA Government Infographic - Summary
WA Health - Locations visited by confirmed cases
HealthyWA - COVID Clinic Locations / Operating Hours
Lockdown Rules Summary (ABC News)
ABC COVID Live Blog - Sunday 31/01
Premier's Annoucement:
--- IMPORTANT UPDATE REGARDING COMMUNITY CASE OF COVID-19 IN WESTERN AUSTRALIA, AND PERTH, PEEL AND SOUTH-WEST FIVE-DAY LOCKDOWN ---
This morning, I convened an urgent meeting of the Emergency Management Team.
We have a serious update to provide the WA community.
This morning we received news of a positive COVID-19 test result.
That positive result has come from a male hotel quarantine security guard, in his 20s.
The information we have is fast-evolving. As you can understand, immediately our teams moved into place to begin contact tracing and put in place emergency response systems.
This is all underway, and I ask everyone to be cooperative and understanding of what is going to take place.
Here is what we know about the male who tested positive:
He was working at one of the State’s hotel quarantine facilities – the Sheraton Four Points in the city. He had tested negative for COVID-19 on January Friday 15, January Sunday 17 and Saturday January 23 – as part of the weekly testing system in place. When the man was working at this hotel, there were four active cases of COVID-19. Of those four cases, we have at least three confirmed variant strains, two UK and one South African. We are told the guard was working on the same floor, as a positive UK variant case. The guard completed two 12-hours shifts on both the 26th and 27th of January. Exactly how the infection was acquired remains under investigation.
The Health Department contact tracing team has pulled together a list of potential exposure sites of where this positive case has been in recent days. These locations currently include:

• Coles Maylands supermarket on 25 January from 8pm to 10pm
  
• KFC Maylands on 27 January from 6pm to midnight
  
• Mitsubishi Motors car dealership in Midland on 27 January from 7pm to close
  
• Spudshed, Coventry Village in Morley on 27 January from 8pm to midnight
  
• ECU Joondalup on 28 January from 11am to 2pm
  
• Consulate General of India on St Georges Terrace in Perth on 28 January from 12pm to 5pm
  
• Halal Grocery Store in Cloverdale on 28 January from 7pm to 9pm
  
• Venus Ladies and Gentleman Hair Design Maylands hairdressers on 29 January from 1pm to 3pm
  
• Perth Convention Centre on 29 January from 4pm to 6pm
  
• Nedlands Family Practice GP surgery on 29 January from 5pm to 6pm
  
• Chemist Warehouse North Perth Pharmacy on 29 January from 5.30pm to 7.30pm
  
• 7-Eleven Ascot petrol station on 29 January from 8pm to 9pm
  
• Coles Maylands supermarket on 29 January from 8pm 9pm
  
• Puma Service Station in Burswood on 30 January from 11am to 12 midday.
  
• Coles Express/Shell Service Station in Cloverdale on 30 January from 12 midday to 3pm
  
• Pharmacy 777 at Maylands Park Shopping Centre 30 January from 2.30pm to 4pm.
  

People who have been to these venues on these dates and times must get tested.
In addition, people who live or work in the Falkirk Avenue, Maylands area including Coles, Liquorland and the Maylands shopping precinct should present for a test. They must then go home and isolate until their negative test results are returned.
The investigation is on-going by our public health team, and it is likely more locations will be added following further discussions with the man.
Close contacts will be contacted by public health officials and asked to quarantine for 14 days.
More information on testing clinics will be available on our website – the WA Health and WA Gov websites.
The man’s immediate household contacts have been contacted, tested and placed in isolation at State managed quarantine facilities to complete a 14-day quarantine period in a quarantine facility.
All three have tested negative this morning. However, we can expect that they will become positive in coming days.
Genome sequencing is underway on the positive case and results will be known by Tuesday morning.
However, based on the information we have, it appears possible that this new positive case has the highly transmissible UK variant.
The past year has been unlike any other – Western Australia has done an incredible job. It’s something I am so proud of.
But as we have always known with COVID – it can change very quickly.
Today – we need to go back to what we know best, to ensure we limit community transmission of COVID-19 in our State.
Even though it was nearly 10 months ago – WA has experienced community transmission of this virus before.
We all did the right thing and we crushed it.
And it worked.
So beginning at 6pm tonight, the whole Perth metropolitan area, the Peel region and the South West region will be going into a full lockdown.
This lockdown will run until 6pm on Friday.
A five-day lockdown.
It’s crucial we act quickly, to keep the community safe.
We cannot forget how quickly this virus can spread, nor the devastation it can cause.
Following our discussions with the Chief Health Officer and Police Commissioner, the following measures will be put in place from 6pm for people in Perth, Peel and the South West:
People in these regions are required to stay home, except for the following four reasons:

• Shopping for essentials like groceries, medicine and necessary supplies.
  
• Medical or health care needs including compassionate requirements and looking after the vulnerable.
  
• Exercise, within their neighbourhood, but only with one other person and only for one hour per day.
  
• Work, where you cannot work from home or remotely.
  

In addition to this Stay Home rule.
If you do leave home, for one of the four reasons you will be required to wear a mask at all times outside and if you need to work indoors, then wearing a mask in the workplace is also mandatory.
To be clear, mask wearing on public transport is also mandatory.
People in the Perth, Peel or South West region need to stay inside their region for the next five days, unless for an essential reason.
We are strongly encouraging that everyone in this area, who is from another WA region, stay here and do not travel further outside of this area until the lockdown is over.
If you do need to travel outside the region you are in now, that can only occur if you need to return to your place of residence or exceptional circumstances.
The transport of essential goods into this region, is permitted, under our existing transport guidelines.
This lockdown means the following businesses, venues and locations in the relevant regions need to close for the next five days:

• Pubs, bars and clubs
• Gyms and indoor sporting venues
• Playgrounds, skate parks and outdoor recreational facilities
• Cinemas, entertainment venues, and casinos
• Large religious gatherings and places of worship
• Libraries and cultural institutions

Restaurants and cafes will close, and provide takeaway service only.
10 people can attend funerals, weddings are cancelled for the next five days.
No visitors are permitted to your home, unless caring for someone vulnerable or an emergency.
No visitors will be allowed in aged care homes, unless exceptional circumstances.
No visitors to hospitals and/or disability facilities, unless exceptional circumstances.
Elective surgery and procedures for categories 2 and 3 will be suspended from Tuesday, 2 February. Category 1 and urgent category 2 surgery will continue.
For a majority of schools in these regions, school was due to start tomorrow.
That has now been put on hold and schools will be closed until next week – following the lockdown measures.
It is, in effect, an extension of the school holidays.
I have been in contact with the Prime Minister and my fellow State and Territory colleagues to advise them of this situation.
I have recommended that they put a stop to any travel into WA – as an extra precautionary measure.
Border controls are important here – and I 100% support them to ensure we can get through this.
All these measures will be reviewed regularly and the Chief Health Officer will continue to monitor the serious situation and provide more ongoing advice. This is an extremely fast-moving situation.
I know for many Western Australians this is going to come as a shock.
Western Australians have done so well for so long but this week it is absolutely crucial that we stay home, maintain physical distancing and personal hygiene and get tested if you have symptoms.
This is a very serious situation and each and every one of us has to do everything we personally can to help stop the spread in the community.
We have acted decisively and swiftly given these circumstances.
I want to thank everyone in advance for their patience.
In effect, for a short period of time, we are going back to what we experienced in March and April.
This is a highly unpredictable virus. But it is important to act calmly and take sensible precautions.
Leaving your home to purchase food and essentials will be permitted during the lockdown.
I say this, so people understand that you do not need to rush to the supermarket today.
Take care of your loved ones and be respectful of others including those who are working, to keep essential services and supplies ticking over.
Our State is well equipped to handle this situation.
We have systems in place throughout the health system that are swinging into action as we speak.
We have the capacity to manage this situation.
Throughout the pandemic, the response of Western Australians has been second-to-none.
The community has done everything we have asked of them.
They have made great sacrifices, and it has kept our State safe.
I could not be more proud and thankful of the way Western Australians have carried themselves.
Now we’re asking for your help once again.
We will provide further updates as they come to hand.
All relevant information will be posted on websites as it comes to hand.
Thank you WA.

The last drama post I did about Kuma Miko seemed to have gotten some praise, but some wished to see a Hobby Drama post that had consequences outside “people got angry over it”. So without any further delay, here’s a story about a studio that’s close to my heart, one that I’ve backed twice and seen die twice.
Note: This is a fairly lengthy drama, so forgive me if I’m not able to provide all of my sources. Most of the front half of this comes from this video, which chronicles the first half of Lab Zero entirely in Russian.
From Ahad to Mike Z
Let’s start in the beginning. Alex Ahad is a freelance illustrator who, in between other work, had created character designs for a prospective fighting game. Mike Zaimont is a professional fighting game player best known for games like BlazBlue and Marvel Vs. Capcom, but since 1999 had been coding a custom engine in his free time, which he hoped could be used for a fighting game. The two met in 2008, and the two quickly realized that with each other’s help, their dream could come true. In 2010, the two joined the newly developed game studio Reverge Labs. Joining their team was Mariel “Kinuko” Cartwright, a friend of Ahad’s and daughter of a Disney animator who helped animate games such as Scott Pilgrim vs. The World and Shantae; Peter Bartholow, who acted as CEO of Reverge as well as their PR arm; and an assortment of other animators and designers. Their goal: a fighting game in the style of Marvel vs. Capcom 2 with hand-drawn animation that they called Skullgirls.
After obtaining publishers in Autumn Games and Konami (at the time of development the Microsoft required indie devs to have a retail publisher in order to bring their games to Xbox Live Arcade), the team got to work on Skullgirls. Initial impressions were favorful - people liked Ahad’s unique character designs, the fluid animation, and the solid engine Mike Z built - but upon release, there were some concerns. The time and money needed to develop each character meant a starting roster of only eight characters, a far cry from other fighting games (the original MvC had 15 characters in 1998), and due to the team trying to get the game out, there was no in-game move list. Some were also concerned that the cast, consisting entirely of women, was too fanservice-filled, although Bartholow said that the characters were just attractive women who could fight as opposed to characters using their sexuality in battle (Ahad said that sex wasn’t his main focus, he just wanted to have monster girls fight each other). The team at Reverge Labs stressed that they would continue to update the game, with plans to add DLC if the game sold well enough. Good thing nothing could go wro-
Everything goes wrong
Alongside publishing Skullgirls, Autumn Games and Konami had previously published a karaoke game called Def Jam RapStar. Unfortunately, around March 2012, the time Skullgirls released, both parties were at the end of several lawsuits made against them - one argued that Autumn and Konami did not get the rights to some of the songs used in the game, while another claimed that the game was funded with a bank loan which Autumn Games was unable to pay back. The result of these costly lawsuits was that Autumn was unable to pay Reverge the money made from Skullgirls - this led to the entire Reverge team being laid off around July, and the future of the game in the air.
And so, the team decided on a whim to reconvene as a new development studio, Lab Zero Games. At a fundraiser for breast cancer research which included a fighting game tournament, Mike Z revealed the first DLC fighter and promised that new information about her and the team would be posted soon. This would turn out to be an Indiegogo fundraising campaign that asked for $150,000 to develop the first DLC fighter, with more characters promised if people backed enough.
In the end, $829,829 was raised in the campaign, enough to fund five DLC characters, a bevy of stages and voice packs, and other features. It was quickly becoming a cult classic.
The Skullgirls Curse
And so work on Skullgirls DLC was underway. However, a variety of events happened to befall Lab Zero during development, some causing controversy and others just annoying the team. Some dubbed this “The Skullgirls Curse”. So let’s go over some of them:

• Paypal Woes: During the Indiegogo DLC campaign, Lab Zero announced that Ahad had created around 30 prospective designs for DLC characters, and that there would be a vote to see which characters would be the two “mystery characters” teased in the Indiegogo campaign. As you would guess, this caused the Skullgirls fanbase to get heated, to the point where some stressed that they would ask Indiegogo for their money back if their character didn’t win. PayPal, who managed the funds for this campaign, was concerned about these threats and put nearly all of the money on hold. Bartholow tried to negotiate with PayPal, and was eventually able to get the funding - once PayPal was given a hefty sum as collateral.
• Bad Juju - If you notice on the list of prospective DLC characters, one character is Juju, a character who was designed by Ahad from a fan’s suggestion on a Whiteboard Wednesday art stream. Ahad seemed to like the idea of the character, and kept building her up until she became a legit character in the game. The original fan made a joke on Facebook that he’d like to be compensated for the design, which led Lab Zero to negotiate obtaining the character rights from him. They eventually worked out a contract that would give them the rights to the character, but only if the original fan didn’t reveal it until Lab Zero announced it themselves. The fan then posted about it on the Skullgirls forum the very next day, breaking the NDA immediately and making it so that Lab Zero couldn’t use the character at all.
• Don’t be (Red) Cross with me: One of the characters included in the base game of Skullgirls is Valentine. As you can tell, the two biggest features of her character are her being a nurse and a ninja - as such, her costume is decorated with red crosses. This was upsetting to the real Red Cross, which fights hard to prevent its trademark from being associated with violence - as such, when they came to the Skullgirls publisher demanding a change, all red crosses in the game had to be changed to magenta.
• #FucKonami: In November 2013, due to Konami barely helping at all with the publishing process for Skullgirls (they refused to greenlight any patch or DLC until Lab Zero tested it itself on their own time and money, they didn’t help with Microsoft’s certification process for Xbox, etc), Lab Zero dissolved their publishing agreement. This led to a massive snafu where, due to the dissolution, the original Skullgirls was taken down on consoles, and Lab Zero had to scramble to get a new publisher on the consoles side and then reupload the game as Skullgirls: Encore. It was a tangled web of issues which the above YouTube video relays, but required certification from both console storefronts and even the Japan storefront, as their publisher there was also coincidentally being dissolved at the same time without Lab Zero knowing.
• EVO 2014: During one of the largest fighting game tournaments of 2014, Skullgirls was promised a space for airing their tournament stream by controller distributor Madcatz. Lab Zero and Autumn provided a pot for the tourney, and everything was smooth sailing - until a multitude of delays made it so that the entire time Skullgirls had for streaming was replaced with Tekken tournaments. By the time these issues were fixed, only the final four matches were able to be shown.
• What’s the worst kind of ship? Censor-SHIP!: In April 2015, one of the patches of Skullgirls altered the animation of some characters, which according to Lab Zero themselves was because of their own artistic values (while they admitted that panty shots in a fighting game comprised entirely of girls is unavoidable, they didn’t want to go out of their way to show them). As you might expect, this led to a massive onslaught of negative Steam reviews and caustic tweets from people who abhor censorship of any kind. Funnily enough, this brigade started around October, six months after the changes were made, and only via word of mouth - people didn’t even notice there was a change until someone told them about it.
• Backer characters: As part of their Indiegogo campaign, some of the highest-paying backers could have their original characters put in the background of some custom stages. Lab Zero warned these backers that these stages would be a casino and a ballroom, respectively, so their OCs should ideally be designed with a formal flair. Some backers did follow this unspoken rule - ZONE, a notoriously NSFW Flash animator who helped work on the DLC characters, made a perfectly formal look for his mascot Zone-tan. As for the others, well...
• SonicFox: This isn’t included in the compilation video mentioned above as this occurred way after all the initial Skullgirls drama. Basically, SonicFox is a five-time EVO champion and one of the best Skullgirls players in the world. In May 2020, after Skullgirls was mostly complete, they were given a cameo in Skullgirls’ training stage. Of note is that SonicFox is black, non-binary, and a furry, and the character added to the game was their fursona, who has a trans rights flag in the inside of their jacket you can only see for like one frame. People reacted as you would expect. Also, one of the original backers requested to change their character as they were now transitioning, which didn’t get as much flak, so that’s nice I guess.

So as you can see, Skullgirls had a menagerie of problems and issues during its dev time. However, their Skullgirls curse seemed to have faded away, as they had a new game in store.
If I was Indivisible
Indivisible was a new project of Lab Zero, announced in 2015 as Skullgirls DLC production was nearing an end. Billed as a platformer RPG similar to games like Valkyrie Profile, it would tell the story of Ajna, a young girl whose town is stricken by tragedy and she finds out that she’s a portion of the god of creation, who has grown discontent with the world and wishes to remake it anew. Its Indiegogo campaign focused on Incarnations, party members who came from a variety of cultures, religions, and demographics not usually represented in popular culture. And as you can see by the fact that it got over two million dollars in funding, people were excited to see what Lab Zero could do. They even got enough funding to get Studio Trigger, of anime fame, to create the opening for the game.
Of course, it wouldn’t be Lab Zero without the occasional issue here and there. As shown above, some Incarnations were changed or scrapped during development, which irked some who backed because of that character specifically (not naming any names, but look in the incarnation list and see if you notice any). Backer characters were included again, and although there were more places to add them so they didn’t look out of place, you still had the occasional few that did. Critics liked the art and presentation of the game, but disliked some gameplay issues: the second half of the game became a cakewalk once you progressed far enough, it was a bit of a pain to go from one end of the map to another, especially for side quests, and a bunch of party members simply weren’t complete. Most egregiously of all, the Nintendo Switch version of the game was ported by a different company and released before Lab Zero was even aware of it - which forced them to scramble again to patch it up so it was on par with other consoles.
Still, it was a better situation they were in than when Skullgirls started. They had a legit publisher in 505 Games, people were satisfied with the base game, and Mike Z mentioned how the base game would continue to be refined with gameplay changes, small additions, and guest incarnations from other indie games. NBC even announced that Indivisible would be adapted into a television program for their Peacock streaming service. Things were looking up for Lab Zero.
Everything goes wrong... AGAIN
During the production of Indivisible, Alex Ahad was let go by Lab Zero. Not much is mentioned about it except that he was growing increasingly hostile, making it difficult to work with him, and his art was not meeting the standards for the game. He left, tried to sue Lab Zero, and eventually agreed to a sizable settlement. Mariel became the lead artistic director in his stead, and the art team had to be rearranged to compensate.
Now, as Lab Zero was preparing to transition from being employee-owned, Mike Z was made the temporary head of the studio. In June of 2020, Mike Z did an “I can’t breathe” joke during a Skullgirls livestream just days after George Floyd’s death - he later apologized for this, claiming he was trying to bring attention to the issue. Soon, more people provided proof that Mike Z has had a history of sexual harassment. Kinuko chimes in as well, noting that while she tolerated inappropriate behavior for years, when she talked to Mike Z about it, he blamed her for his actions. She talked with others in the team, who came to the conclusion that Zaimont had treated all of them like this. Some Lab Zero employees resigned on their own, while others pushed for Zaimont to resign. However, as Mike was still head of the studio, he dissolved the studio board and laid off the rest of the staff.
So where does that leave everyone?

• Ahad is still doing art on his own, and gets by with commissions and his Patreon.
• Kinuko, as well as the majority of Lab Zero, created a new studio called Future Club, which has promised to create new titles with the same art style they refined from Skullgirls and Indivisible.
• Autumn Games still own the rights to Skullgirls, and with the help of some former Lab Zero devs, created a mobile version of the game. It’s surprisingly not bad, although it’s of course stuffed with microtransactions. However, they’ve apparently made enough to fund a completely new character for the game for both the mobile and console/PC versions.
• After everything with Mike Z, 505 games put out a statement which signaled the end of all development of the game, leaving it unfinished. Mike Z has been suspended from Skullgirls streams and the like, making his future in the gaming world unclear.

There’s probably something I’ve missed in all of this, but yep. I backed them twice, both for Skullgirls and Indivisible. I don’t regret it, and I’m looking forward to whatever Future Club does, but I won’t lie - I’ll always miss what could have been.

Artist: Run The Jewels
Album: RTJ4
Date Released: June 3rd, 2020
Listen
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Artist Background
The duo consisting of Atlanta rapper Killer Mike, and legendary underground produceMC El-P, known together as Run The Jewels, originally came together as a result of Adult Swim executive Jason DeMarco who introduced the two in 2011. After his 2011 album PL3DGE peaked at #115 on the US charts, Killer Mike told Jason that he wanted to make his own AmeriKKKa’s Most Wanted. Jason informed Mike, “If you want AmeriKKKa’s Most Wanted modernized, the only producer I know who comes close to the Bomb Squad-level of production is El-P”. The duo’s chemistry was immediate, as El-P went on to produce all of Killer Mike’s 2012 last solo album R.A.P. Music, and Mike featured on El-P’s final solo album Cancer 4 Cure. Mike and El’s respective albums released within a week of each other in May 2012, and the two embarked on a twenty-city US tour in the following months. After returning from tour, the pair had found a friendship growing between themselves, and made the decision to put other projects on hold and focus on the chemistry that had been sparked. Recording at an upstate NY studio beginning in April 2013, the duo re-appropriated the phrase “Run The Jewels” from the LL Cool J track “Cheesy Rat Blues", and released their self-titled collaborative album, for free via digital download, only a mere 2 months later in June 2013.
36” Chain vs. Pistol & Fist
Run The Jewels discography currently exists in a distinct pairing. With Run The Jewels as their debut, this record set the group's tone as a light-hearted, braggadocious duo with as much confidence in their abilities as swag in their punchlines. Just over a year later, the sequel Run The Jewels 2 took the foundation set from their freshman effort and dialed the insanity up to 11. RTJ2 pushed the boundaries of their aggression and flows to new heights; with incredible energy in their verses, and absolutely impeccable beats, blending El-P’s signature industrial sound with sharp synth arpeggios, chopped Zach De La Rocha vocals, and absolutely bonkers Travis Barker drums.
It was then nearly 3 years before Jamie and Mike followed up their breakout RTJ2, with Run The Jewels 3 being released again ahead of its scheduled release date via free digital download, this time on Christmas Eve 2016. Instead of these two attempting to outdo the pure insanity and in-your-face attitude found in their predecessor, Mike and El decide to evolve themselves as a group. The duo had noticeably pulled back on the swag and dick jokes which made such a splash on RTJ2, instead choosing a more subdued, electronic approach to their beats, as well as a clearly stronger political approach in their lyrics. This change in sound and style is demonstrated in the album cover’s artwork. The first two records featured the distinctive RTJ “Pistol and Fist”, with the fist tightly gripping a chain. The chain, in my opinion, represents the swag and braggadocio that drove the aggressive nature of their first two albums. In RTJ3 the chain is removed, leaving only hands that have transformed from bleeding and bandaged, to a pristine gold.
This brings us to early 2020. It’s been nearly 4 years of living in a post-Trump America, and El-P announces that Run The Jewels fourth record has been completed. Mike and El live-stream the first single “yankee and the brave” on Instagram on March 22nd, 2020. Lyrically and sonically, RTJ4 exists as the successor to Run The Jewels 3, with Mike and El again taking the good from their previous effort and launching it into the creative stratosphere. El-P’s beats are again leaning towards the synthetic, electronic side, this time with the intensity dialed all the way up to 11. From a lyrical perspective, RTJ takes the politically-charged lyrics from their predecessor, and again, up the ante, laying down some of the hardest hitting and politically poignant bars either of these two have ever spit.
Album Review
2020 was a year that none of us will soon forget. An unprecedented global health crisis kept the majority of us inside for months at a time. RTJ4 was announced on May 12th, 2020, with a release date slated for June 5th, 2020. However, with 2020 as the gift that won’t stop giving, the end of May was highlighted by the unjust killing of George Floyd. The phrase heard around the world, “I can’t breathe” instantly became a rally-cry for the oppressed to finally take to the streets to demand systemic police reform, as Floyd’s death was not the first time this phrase was uttered in an unjust police killing. In fact, a 2020 study by the New York Times showed that at least 70 people have died in police custody after using the same phrase over the past decade. As millions of American’s began organizing protests and demonstrations in the wake of Floyd’s death, Run The Jewels made the decision to release their latest chapter two days ahead of the scheduled release. El-P tweeted, just minutes ahead of the drop, “Fuck it, why wait. The world is infested with bullshit, so here’s something raw to listen to while you deal with it all. We hope it brings you some joy. Stay safe and hopeful out there and thank you for giving 2 friends the chance to be heard and do what they love”. In line with all past Run The Jewels releases, the album was made available for free digital download, two days ahead of its scheduled release date, on June 3rd, 2020.
THE RETURN (we don’t mean no harm but we truly mean all the disrespect)
RTJ4 opens with the first single, “yankee and the brave (ep. 4)”. Using the team names from their respective hometown baseball teams, Mike and El use the opening track to prove that they’re not just a hip-hop duo, they’re brothers, for better or worse. El-P kicks this installment off with rapid-fire, machine-gun esque snares, matching Killer Mike’s aggressive flow and tightly packed rhymes, before El jumps in to trade some dense rhymes as well. Mike and El depict themselves as outlaws, with Mike surrounded by cops with only one bullet remaining. He contemplates suicide instead of allowing the police to take him alive, until El-P jumps back in, offering Mike a way out, with a getaway car waiting outside. This tense situation is depicted lightheartedly in this song’s music video, which was released via Adult Swim and features the duo animated.
The trade-off between Mike and El’s short verses are reminiscent of late-80’s EPMD flows, while the production sounds like boom-bap that’s been sent to us from the future. This distinctive blend of old-school rap roots and forward thinking production is what continues to separate Run The Jewels from absolutely all of their contemporaries. While so many artists are continually playing catch-up with the latest trends, RTJ are side-stepping the trendy and moving forward with the mind-bending.
FLEXIN’ (ayo one for mayhem, two for mischief)
The second single “ooh la la” samples a Gang Star track "DWYCK (feat. Nice & Smooth)" as the basis for the chorus. I say “samples” as that’s how it is credited in the album’s liner notes, however it’s truly an interpolation of Greg Nice’s bar, slowed down slightly, and sung by El-P and Greg Nice himself. El-P is a true old-head at heart, and it’s abundantly obvious in his work, even going as far as to recruit legendary producer DJ Premiere to handle the scratching on the back end of this banger.
Out of key piano chords are looped to quickly create an unsettling aura surrounding the track, before El-P’s voice cuts through the infectious piano like a whip. Pounding, up-tempo drums are introduced after the chorus’ first iteration, creating what is possibly El-P’s first danceable beat. Lyrically, Mike and El-P initially seem scattered on this track, however the music video quickly makes their point very obvious.

”we imagined the world on the day that the age old struggle of class was finally over. a day that humanity, empathy and community were victorious over the forces that would separate us based on arbitrary systems created by man.
this video is a fantasy of waking up on a day that there is no monetary system, no dividing line, no false construct to tell our fellow man that they are less or more than anyone else. not that people are without but that the whole meaning of money has vanished. that we have somehow solved our self created caste system and can now start fresh with love, hope and celebration. its a dream of humanity’s V-DAY… and the party we know would pop off.”

The video envisions a society celebrating the fact that the class system we currently exist within has finally imploded. Money is worthless, and we have rejected the desire to bind ourselves to the constraints of capitalism. All creeds and colors unite to burn the system that has so effectively controlled us for over a century. It’s a party, and if there was a song to celebrate the end of the world as it is currently known, “ooh la la” is that song.
Mike’s last verse features a few metaphors and comparisons celebrating the destruction of capitalism, saving the most poignant for last:

I used to love Bruce, but livin' my vida loca
Helped me understand I'm probably more of a Joker
When we usher in chaos, just know that we did it smiling
Cannibals on this island, inmates run the asylum

Premo’s expertly cut scratches lead us into the equally hard hitting sample flip of “Misdemeanor”, by Foster Stevens as the basis for the beat to “out of sight”. Lending yet another nod to the old-school greats that laid the foundation for RTJ, “out of sight” samples the same track as The D.O.C.’s “It’s Funky Enough”, only adding a bouncy, electronic synth atop the inverted chord hits, and uptempo, industrial drums, to create an absolutely infectious groove for Mike and El’s dynamic chemistry to shine, rapidly jumping between each other’s two line flows in the first verse.
“out of sight” shows each MC providing insight into how each of them earned a living and achieved their current status. Mike and El’s opening verse each details themselves robbing people in order to eat. El alludes to the fact that he crossed his accomplices in crime for the whole bag, while Mike details the fact his assailant tells him it’s an “honor” to be robbed by his mother’s only son.
While El-P’s production is the obvious stand out on first listen, Killer Mike comes through with one of the most sonically pleasing and technically proficient verses of 2020.

We the motivating, devastating, captivating
Ghost and Rae relating product of the fuckin' '80s
Coke dealin' babies, never regulating, bag accumulating
It would not be overstating to say they are underrating
The pride of Brooklyn and the Grady, baby
We don't need no compliments or confidence
Our attitude and latitude is "fuck you, pay me"

The dense, intricate rhyme schemes smack you in the face, almost distracting you from Mike’s delivery and blistering flow on the verse; flexing his legendary status while paying homage to his drug-dealing past. This absolutely stunning display of technical skill, story telling, and complex rhyming illustrates how RTJ seamlessly integrates the best of both old school and new school hip-hop.
“out of sight” also features a guest verse from 2 Chainz, and he continues to lay the braggadocio on thick. Considering Tity Boi’s dedication to trap stylings, his verse feels right at home on the flex track, despite it’s late 80’s tribute sample, a considerable departure from his usual sound palette.
Up until this point, I haven’t mentioned any of the El-P’s lyrics specifically. El-P is a great rapper, but Killer Mike… Well, Killer Mike is an incredible rapper. He’s the guy who draws you in. El-P is the one who lays the foundation for greatness and Mike is the show stopper, and that’s generally the case for most RTJ tracks. But on “holy calamafuck”, El-P seems determined to make people stop and ask, “Who the fuck is this?!”.
A sharp, yet nearly minimalistic drum kit backing a heavily distorted synthesizer melody lays beneath rhymically knocking cow-bells. This aggressively set stage allows Mike and El to flex as the dynamic duo they are, until the beat suddenly takes a turn for the chaotic. A gnarled, ultra-menacing synth overtakes everything while Mike screams into the abyss, until a distorted snare, enormous 808s, and skeletal hi-hats cut through and launch the beat switch into another dimension. The minimal, yet incredibly dark soundscape allows El-P to snap in a way I have never heard from him previously. His rhymes schemes are reminiscent of an old MF DOOM lyric notebook, while his topics flawlessly combine flexing, psychedelic use, and his well-cemented legacy in the hip-hop community. Cutting and pasting a few of his bars into this review could not convey a fraction of how stunning El-P’s performance on “holy calamafuck” is.
Slightly later in the track list, making liberal use of the Ether song “Gang of Four”, “the ground below” samples and loops the sharp guitar riff and adds aggressive, pounding drums as the basis for the beat; this is finally reminiscent of the forward-thinking, stridulous production El-P has built his reputation on. Capitalising on the classic RTJ moment, Mike and El both flex in their own unique ways. Mike compares himself to Godzilla taking on Tokyo, and El-P demands respect for his name as the legend he is, threatening to smack dying children for mispronouncing his name with his middle finger to the world; his complete disregard for human life and confidence in his abilities are summed up at the end of his verse.

You see a future where Run the Jewels ain’t the shit
Cancel my Hitler-killing trip
Turn the time machine back around a century

SO¢IAL JU$T-ICE (until my voice go from a shriek to whisper...)
While the first few tracks aren’t without their social and political themes, the back-end of RTJ4 is where Mike and El start to bust out the heavy topics. “goonies vs. E.T.”. starts off light, with El-P pointing to the irony of how once he finally started to make it “big” in the industry, the world began to descend into chaos due to climate changes, increasingly obvious social injustice, and political madness. He culminates his frustration with our disregard for the Earth with a fantastic quotable.

Fuck y’all got, another planet on stash?
Far from the fact of the flames and our trash
That is not snow, it is ash, and you gotta know
The past got a wrath, it’s a lover gone mad

Mike’s verse takes the light-hearted frustration expressed by El-P, and turns the aggression to the next level. Aiming his sights against the ruling class and their society that’s been designed to oppress people for profit, who have very meticulously painted themselves as celebrities and idols to the American public. Mike accepts that he will be villainized by these people for speaking against them, but he welcomes the nefarious role, knowing that the working class will eventually eat the rich, no matter how much they are stomped into the dirt.
And this is just the warmup.
If it’s possible for a song to represent a moment in time that captures the absolute shit storm that has been 2020, “walking in the snow” is that song. It’s release coincided perfectly with the protests for George Floyd which were sweeping the nation. Killer Mike’s verse directly references the phrase “I can’t breathe”, the last words of Eric Garner, which also happened to be the last words of Floyd as well. The fact that this verse was reportedly written in November 2019 perpetually underscores the importance of the content and perfectly represents how persistent this problem is. “walking in the snow” is a true encapsulation of both a defining moment in time and an ever-persisting issue.
But he doesn’t just stop at the racial injustice. Mike goes on an absolute rant about the American education system; how it’s not designed to teach people, but to discriminate against poor populations, limiting their legitimate opportunities, and therefore disproportionately leading them into a criminal lifestyle. He calls out the media as fear-mongers, and the apathy of the American public in the face of indecency. Fortunately for Mike, by the time we finally had the chance to hear this masterpiece, we were already on our feet, using this album as a war cry to mobilize against a tyrannical government that militarized against its own citizens simply for asking that we recognize systemic racism and demanding change. Killer Mike has the best verse of the year, no doubt in my mind.
The only drawback is that Mike’s verse is so fucking good that it completely overshadows El-P’s, which is also amazing. A menacing guitar riff and haunting synths kick the track off into a bouncy groove, where El-P unleashes a flurry of internal rhymes that does not relent for about half his verse. Even adding layers of social commentary within the densely packed bars, El refuses to quit and continues on his political tirade; criticizing ICE’s detainment center practices and the “pseudo-Christians” who support them, with a bar that now lives in my head:

Pseudo-Christians, y’all indifferent, kids in prison ain’t a sin? Shit
if even one scrap of what Jesus taught connected you’d feel different
what a disingenuous way to piss away existence, I don’t get it
I’d say you lost your goddamn minds if y’all possessed one to begin with

The combination of two of the best verses spit by any rapper(s) this year and production help from El-P and long time RTJ collaborator Little Shalimar, create a bouncy, aggressive, deeply truthful banger. “walking in the snow” not only encapsulates the crux of 2020 with lyrics that will become more powerful as they age, but will also forever be associated with the Black Lives Matter movement and the determination to expose continuing racial and societal injustices.
The sonic palette of RTJ4 holds an extremely unique place in El-P’s discography. Jamie is the definition of a self-made 90’s hip-hop legend. This is the dude who put New York underground hip-hop on the map with Company Flow, and he did it with his unique flavor of dark, noisy, dense, boom-bap. Whether he was doing it with the help of Rawkus, or completely independently during his Definitive Jux run, El-P has never made music with the intention of becoming famous. Funcrusher Plus, Fantastic Damage,I’ll Sleep When You’re Dead, and Cancer 4 Cure are all highly revered as industrial, technical, abrasive, and completely unsuitable for the radio or a party. The fact that three songs on RTJ4 could easily be heard on the radio, at a party, or in a TV series credits scene is frankly, astounding. In a 2002 interview/documentary on El-P’s budding record label Def Jux, he stated that his friend bet him $500 that he could not make a beat that was “happy”. At the time of the interview, El-P said that he had not won that bet yet. While I might not qualify the beats on RTJ4 as “happy”, if you showed El-P the beat for “JU$T” in 2002, I believe he might have won that bet.
Pharell opens “JU$T” with the pre-chorus, spitting varied examples of how we’re all slaves to our current system throughout the track, over echoing snares and bouncy 808s before bright synth chords and up-tempo hi-hats burst in while Killer Mike delivers the chorus, pointing to the fact that the majority of the people featured on American currency owned slaves at one point in their lives. Mike’s verse touches on the fact that he has committed crimes to get where they are today. Mike is publicly open about his past as a drug dealer. So why is he a criminal, but Benjamin Franklin isn’t? These are the people who built our country, and they built it on the backs of slaves. He illustrates this theme with a more recent examples:

You believe corporations runnin marijuana? Ooh (how that happen?)
and your country gettin ran by a casino owner (ooh)
pedophiles sponsor all these fuckin’ racist bastards (they do)

When corporations are able to sell cannabis legally, but the government continually incarcerates people who trap, our president is a notoriously fraudulent businessman, and the people who helped put him in power run a pedophile ring, yet none of them face consequences and are allowed to continue to profit and remain in power while people suffer; well, we might be closer to slaves than previously imagined.
Rage Against The Machine frontman Zach de la Rocha also makes his mandatory feature appearance at the end of “JU$T”. As the only artist to feature on three Run The Jewels albums, Zach is essentially an unofficial member of the group at this point. His fiery verse is spit with the same “Rage” energy that set him apart in the mid-90’s, ending the track questioning his place in a capitalist society as a recipe for his inevitable demise, since his “breath”, or art, as his weapon to express himself is still being exploited for other’s profit.
Continuing with RTJ4’s heavily synthetic sonic palette, “never look back” features wavering synth leads resting above the slow-jams snappy snares and thumping bass, while a haunting voice echoes in the background. This unsettling aura provides additional gravity for Jamie and Mike to continue self-reflecting on defining moments in their childhood, and as well as how far they’ve come from those moments. Mike and El are both self-made men, and while they have a certain fondness for those gritty moments that defined them, moving forward in life is undoubtedly more important.
Skeletal drums reminiscent of a slowly pounding heart opens “pulling the pin”, before rhythmic hi-hats and textured, watery synths fluttering in the upper register resting above a bouncy synth lead, and punchy 808s, burst in. The track digs itself into a slower, marching groove and shows the duo figuratively doing exactly what the title implies. Painting a portrait of a society that has turned on itself, Mike and El are ready to pull the pin and start over.
The duo both detail their despise for the ruling class, pointing out multiple examples of how the elite have designed our society to keep poor people in their class. Simultaneously recognizing their own hypocrisy for profiting in a system that inherently discriminates; Mike reflects on his own success, knowing that living the lifestyle he enjoys is one built on oppression, and expresses the guilt that has caused him. El-P opens with a brutal metaphor for police, implying that they’re the root cause of the “wretched state of danger” our society exists within, and that the only effective corrective action is to numb yourself with drugs. Despite his advice, Jamie knows this is not a permanent solution, but one that causes more self-inflicted wounds.
The final piece of the puzzle that is RTJ4, “a few words for the firing squad” begins to close the album with ever crescending strings, and loud, thunderous drums which never seem to resolve, continuing throughout their verses. While the drums that lead to nowhere can be sonically unpleasant, the unresolved melodies are intentionally representative of their current mindsets. Their verses are reflective and grim, but simultaneously optimistic and envisions a world where tragedy is a less common occurrence.
El is grateful for what he has now but recognizes his entire life has been skewed by traumas, so out of place feels normal for him. He reflects on his current success, noting that the worst people tend to end up with the most, which makes becoming “rich” something not as desirable as it once was.
Mike opens up about the death of his mother who died while he was on an airplane, admitting his struggles to not cope with his trauma with opioids. However, his wife provides him the most important reason to stay clean “but my queen/say she need a king/not another junkie rapper fiend” while a heartbreaking saxophone solo highlights the gravity of his lyrics.
The track ends with what sounds the like wrap-up voiceover to a TV show, a conceptually satisfying ending, as the opening track “yankee and brave (ep.4)” began with El-P stating:

”This week, on Yankee and The Brave”

This voiceover paints the duo as brothers on the run from the law and crooked cops, and while this does close this “episode” out as intended, the critic in me is bothered by the slightly kitschy outro to such a spectacular album. The voices singing over and over, “Brave, brave, braaaaaave, Yankee and the Brave” would be, simply put, better left on the cutting room floor. The ending of this track alone is what knocks my score of this album down a few points. Despite its stellar lyrical content, with drums that never seem to reach that “holy shit!” moment, and the easily skippable outro, it’s upsetting to me that an album this great ends on such a low note.
Overview
RTJ4 is by far my favorite album of the year. El-P’s cutting edge approach to their sound, blended with lyrical content that continues to be more relevant by the day, the duo have come together with what is objectively their most accessible album to date. RTJ4 is the natural evolution of sound and subject matter for the duo; taking the foundation set by Run The Jewels 3 and evolving it into a more concise, more accessible, and more conceptual album. While I still personally prefer the “fuck the world” intensity and experimental nature of Run The Jewels 2, RTJ4 opens themselves up to a whole new world of exposure, and when you’re as talented as these two, you know they’re going to capitalize on it. RTJ is currently at their apex, and they’ve created an album that will make many new life-long fans going forward.
9.2/10
Discussion Points

• How does this compare to other RTJ releases? How about in comparison to the member’s solo works?
  
• Does the overwhelmingly positive critical reception of this album surprise you?
  
• How will this be looked back on in 5 years?
  
• What are your favorite lyrics?
  

Hey guys, it’s Coooolin ! How was everyone’s day!? :) Hope you all had a wonderful one! Let me know how it was downn belooww! :)
Here are the new cards for today, Thanks EA! :)

Silver Master Icons

Rob Blake - 91 OVR - LAK / RD - H and S² , SPE² ... 89 SPEED , 92 with DIS + SPE
Ted Lindsay - 91 OVR - DET / LW - BAL² , T² .. 89 FO with T
Bernie Parent - 91 OVR - PHI / G - 5’10” / 170 lbs - SPA² , SWA² ... yuck
— Set needs 9 Icons + Bronze Icon to upgrade to Silver —
——-

Primetimes

NHL

Ryan O’Reilly - 90 OVR - STL / C - LTL¹ , T¹ ... 97 FOs - Without Thief!!
Seymon Varlamov - 88 OVR - NYI / G - 6’2” / 215 lbs - H and S¹ , SPA¹
Tom Wilson - 87 OVR - WAS / RW - GLA¹ , WM¹
Erik Cernak - 87 OVR - TBL / RD - HOW¹ , WH¹
Fredrik Anderson - 86 OVR - TOR / G - 6’4” / 230 lbs - BAR¹ , SWA¹
Clayton Keller - 86 OVR - ARI / C - PP¹ , MAG¹
Anthony Cirelli - 85 OVR - TBL / C - SPE¹ , SH¹
Matt Martin - 84 OVR - NYI / LW - HOW¹ , WH¹
Jack Roslovic - 84 OVR - CBJ / C - LTL¹ , SPE¹
Mike Smith - 84 OVR - EDM / G - 6’4” / 220 lbs - DIS¹ , SPA¹ .... oh babyy
Tyler Ennis - 81 OVR - EDM / LW - GLA¹ , WM¹
Alexander Kerfoot - 81 OVR - TOR / C - PP¹ , SPE¹
• • • • • • • • • • - - - - - - - - - • • • • • • • • • • • •

Packs Available

23H 40M
• Jumbo Elite Pack - 50k C / 1k P
20 items , with at least 11 80+ OVR Players
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30 items, at least 15 Gold Players, and 4 80+ OVR Players
• Players Pack - 15k C / 300 P
10 items, all Players, at least 5 Gold Players and 1 80+ OVR Player

P.S.

• Rivals Resets Today
• More Bold Cards

Hockey News

• Koivu Retires
• NHL postpones more games

Stock Market News

• Why Pot Stocks are Flyying!
• Stock Dip after Reaching Record Highs!

Other News

• National Pizza Day
• Today in History
——————

What’s to Come?

• SB Season Reset - Wednesday at 5pm EST
• Rivals Rewards - Wednesday at 5pm EST
• HUT Champ Rewards - Wednesday at 6am EST
• SB Rewards !! - Thursday at 5pm EST
• New Event !! - Friday at 5pm EST
—————

Summary of the day

Quick Read
Best Forward of the Day - PT - is RYAN O’REILLYY OVR 90 with the syn LIGHTT the LAMPP and THIEFF
Best Defence of the Day - PT - is ERIKK CERNAKK OVR 87 with the syn HOWITZERR and WORKK HORSEE
• Rivals Resets ! Where did you place?
———— —— ———

Important Notice

Day by day may seem like nothing changes, but when you look back a lot has changed.
Take risks. Do what makes you happy. Smile more. Laugh more. Have fun!!
Don’t take life too seriously , and yourself too seriously.. learn to have fun!! Learn to laugh at yourself if you did something dumb, your mistakes, etc.,
Life is way too short to just sit and wait... when you can make a difference and big change in your life today!
—-

Interested in Stocks?

EA’s Stock Price, after hours - Feb 9
$ 146.11 (usd) —- Currency Converter
we looked at the stock at $137.54 usd
—— That is a difference of ( $8.57 / 6.23% ) —
Disclaimer - I am not a financial advisor. It is your money, please do your own due diligence. I am not responsible for your money. This is *not** advice. I added this section for an added educational purposes only. Thanks*
—— —— —— —-

NEED A SOUNDTRACK TO LISTEN TO?

• I made this for everyone. I’ll update it whenever I feel like it, but its been often!

WE’RE AT 1400 SONGS! WOW! How are you not listening to this playlist already!?
Comment songs to add, and please give feedback! It’s much appreciated!!
I currently have “Speechless” by “Dan + Shay” stuck in my head.... which you can play, recently added to the playlist!
Sidenote - How do you guys like the playlist!? I have a friend who makes music...and I really want to surprise him with some new people listening to his music... if you wanna help me, please click Here!! it would mean a lot to me!!
———-

Sites To Bookmark!

If you click here you will be redirected to bilasport. Bilasport is the best Online Streaming site for your entertainment needs for all sports! (Not affiliated)
A great streaming source recommended by NHLStreams is SurgeSport. Click on Hockey and you’ll be good to go!
Want to make your dream team, and show others what you’ve been working on, and much more? I will redirect you HERE!.
Here’s a helpful pack guide for you! Click!
Want to know how the market is holding up? With a simple TAP! you will be on the newly fresh made website for the HUT market, made by one of the guys on the sub!
.... what do the stats on a card mean? Is my card I want / pulled good? Click here to find out!!
When is my favourite team playing? When do they play!? Here you can click on this link, and tap on your favourite team. From there, tap “Schedule” . You can add this to your homescreen on iPhone by clicking the square with the upwards arrow, scrolling down, and tapping “Add to Home Screen”
——- —— —— —— —— —— —— —— —- —— —-

Fighting a Gambling Addiction?

Don’t feel scared to click here. Winning is SO much louder than losing. Know that you are NEVER alone. We are all here for eachother, and it is never too late to get help. I am here for you.
This is a VERY important thread, especially if you are new to HUT. Here!

Colin’s Thoughts

I got accepted to a College for Business - Accounting !! :) Super excited to see where this leads me!
4 other Colleges to respond back! :) Yay!
Also, mighttt have a job at Home Depot! All depends if they phone me back or not, and look at it!! I’m so stoked !
——-
40 / 365
—— —— —— —- —- ——- —- —— ——
Thanks for reading.
I’m always welcome to feedback, please let me know what I can improve on.
If there’s anything missing, please let me know!
Take care, happy gaming! HAPPY NATIONAL PIZZA DAY!!
• Coolin Killin It
(Life is like a puzzle, you just have to find the right piece.)

Listen here you fuckers
This isn’t a post that involves stats and charts cause I don’t fucking need them. This is for the whole goddamn sub as someone that’s lurked this sub on and off for years and it’s that this is fucking pathetic. Not talking to my brethren still following through with the plan of buying and holding but to the other fucking retards. Quit spewing your bullshit about “I told people to sell last week and I was downvoted.” No one gives a fuck about what your goddamn advice is cause if you haven’t checked the sub you’re on it’s called wallstreetBETS for a fucking reason. This isn’t a sub to talk about the best long term holds so we can retire by fucking 55 and go spend the rest of monotonous lives in the suburbs letting our wives be banged by our neighbors while we get banged by a HOA. This sub is about playing the market like a goddamn casino. Drop the self righteous shit and take that to awww if you want to be a pussy. And I say this as person that arguably put too much on the line is that you can’t ever actually put too much on the line here. Yes you can take out loans which is dumb but funny so I won’t disrespect it. If you had the money to get the stock then you can go get money to cover whatever the hell else you need it for. I don’t come here for some random person to tell me about how I missed the squeeze and should’ve sold at the fucking exact peak. This isn’t somewhere people come for advice it’s a sub where people come to enjoy the community not to have some fucking 5 figure net worth dork tell us that he knows it all. GME was a good play and still is because clearly they still give a shit about it. If you don’t wanna try and ride and wait for a squeeze cool then don’t fucking nerd. Let us do what the hell we want and enjoy the loss or gain porn after. I don’t understand how we have so many self righteous fuckers on a sub built on the concept of being autistic retards that throw shit and lose money. Look if I wake up tmrw and can’t afford my dental insurance then cool let me do it you fuckers and enjoy the memes afterwards quit acting like you actually give a shit about it because quite frankly the reason it’s low iscause of shit none of you guys mentioned before. Also quit fucking spamming hotlines everywhere it’s fucking pointless because the only people that actually lost significant amounts here are people that have already been in the market and people so retarded that they most likely are not that phased by this anyways. At the end of the day this sub is about sharing the stocks we like and how it goes not trying to be everyone else’s fucking financial advisor. So anyways GME to the moon or to the fucking dirt pussies🚀🚀🚀
Position 3 @ 255

1What retiring early is like

It's fucking great.
I wake up happy, I do pretty much whatever I want during the day, I go to sleep happy.
I indulge my limited passions and hobbies, I plunge down fascinating rabbit holes of knowledge, I bugger off to places for months at a time (harder with Brexit, you xenophobic malcontents), I spend time with people I want to. I feel smug.
I don't have an alarm waking me up, I don't need to take any shit off anyone, I don't burn 90 mins a day on a loud bus screeching stop announcements at 90db in my ear.
In the summer I sometimes pop over to the local greenery, have a pint and meal, read a book, soak up the sun. Great stuff.
My phone is always on silent. It can wait.
People occasionally ask me “what I do all day”. If your imagination is so limited, living in such an incredible time, with so much at your fingertips, that the question even crosses your mind, then carry on working and bitching about it, you don't know how to be happy.
“Scipio used to say that he was never less idle than when he had nothing to do “ - Cicero, On Duties.

2How to get there

2.1Difficulty modes

2.1.1Easy mode: Get free university education, get a good job, buy a cheap house

Not too difficult if you were born in 1972. Easy mode is now disabled in the UK. Maybe available in foreign versions of the game, such as in Greece or Denmark.

2.1.2Medium mode: Don't have kids

I swear to god, I have been pretty lucky not to accidentally father a crotch goblin, and believe me, little Goocho often vetoed my brain. Use contraceptives. Notice how all the shit hole countries don't give women control over their reproduction.
If I had foolishly crapped out a kid, I would have had to work another 10 years at least I reckon. Ugh.
Borrow kids to play with them, and return when they start crying.

2.1.3Hard mode: Have kids

Look, if you are spending 100k or whatever to raise a kid I don't know what to tell you, at least you got laid eh?
I hope you enjoy working like I didn't. Seriously, if you have a job you like, great stuff, things will be much easier for you. The impetus to leave it won't be so great. The point of all this is to be happy after all!

2.2Control your costs

Filling your house full of nonsense is consumerism at it's worst.
I practice a kind of minimalism. So I don't own a freezer, a cooker or a dish washing machine. Guess what? They will never need repairing or replacing! But I do own an amazing OLED tv, a solid speaker system, loads of films and books. Minimalism is a whole other subject, and attracts the mentally ill who take it to extremes. Spend money on a decent mattress you fools.
Subscriptions are death by a thousand cuts, and will weigh you down. However Netflix and Amazon Prime are great. Shades of grey.
Screw charities, charity workers get paid salaries and you are supposed to give for free? Nope. Begging scum. “it is only the price of a coffee”, bitch please, I pay 10p a cup for my lovely coffee.
Pay your taxes. Don't be a leech on society.
Live in a small house.
Aldi is great.
If you don't get married, you can't get ruinously divorced, .
Insurance is generally a scam, if you are drunkenly fucking up so regularly than you need your phone insured, sort your life out.
You really need that car? Hmmm. If you are driving to the supermarket and paying for the gym, you are an idiot. Those two cancel each other out.
Only unhappy people play the lottery.
Buy a decent phone for £200, pay £5 a month for service. You think iFruit users will look down upon you? Comparison is the thief of joy.
DIY accomplishments are mentally rewarding, great exercise and cheap – or you can throw money at a problem to make it go away, this is the point of money after all, we sell and buy time with it. Before I buy anything big, I ask myself, is this worth x days sitting in an office for​?
Spend your money how you like, I am not your mum.
Enjoy what you have.

2.3Plan a little

Write down (don't guess) how much you spend a month over a couple of years.
For investments, assume inflation cancels out general increase in non distributing equity value. This is all a rough guessing game anyway, don't pretend it isn't.
I think there are two ways to look at when you can stop working:

2.3.1Cash drawdown per month until death

If you assume you are going to die around 85 (actuarial tables available online), divide your cash + private pension wealth + state pension amount will pay you until age 85 by the number of months left to live, this tells you how much you can spend a month before you die. Sounds like enough? Investment appreciation means you might have more than that.

2.3.2Cash dividends per month

You have a lumpsum of wealth. Flexible uk pension rules means you no longer need to take the annuity gamble. 4% returns a year seems conservatively doable. Can you live on that? Means you die with a load of cash. Stash it in your silk lined coffin.

2.4Play it safe, but not too safe

Assume laws and taxes will change. Don't count too much on that state pension.
If the NHS falls ill itself, you might need some cash to go private. Good luck getting that hip surgery in the next 12 months post covid!
If the stock market takes a 10% dump, you must still sleep soundly. Don't live too close to the edge.
Assume and hope your parents will spend all their wealth on themselves, having a happy end of life in an old folks home. Points off as a human being for relying on your parent snuffing it for free money.
What if your body conks out and you start shitting yourself and have to pay 4k a month to be served Dickensian gruel in a nursing home? Trust in the societal safety net? Work another 5 years just in case? Keep a cyanide pill by the bed? Sell your house I guess? I'm rolling the dice on this one. Maybe dancing in VR and these 50 degree Victorian terrace stairs will keep me fit (or kill me).

2.5Personal Story

Went to Uni, got a Computering degree, got a job I liked, autistic-ally worked at it, got paid lots of money, bought a house at 26 for 48k, parents threw in 10k to get rid of me, paid off the mortgage in 30 months.
After 8 years in said job, started to dislike it, took 6 months off work. Worked another 2 years before I got made redundant, 15k for doing nothing? Yes please!
Worked about half the time from age 32 to 46 as Contractor scum, in jobs I generally disliked or eventually hated. Had 2-3 years between jobs. Snatching retirement chunks from the future. I figured, why leave retirement until I am too old to enjoy it? Took around 3 months to get a new job each time, I didn't care, I loved not working!
Played casino blackjack for a couple of years for ~8 hours a week, made £12k. Shuffling machines have stopped all that now, was bored of it anyway.
Decided at 40 I had better get a pension, threw money at it when working.
So at 46, when I walked out on the pathetic management at my last gig (FIS Birmingham, you see when you are retired, you really don't have to give a shit!), I had worked for a total of ~15 years, thoroughly enjoyed not working and was sick of working.
At 47 I realised maybe I don't actually need another job? Started paying real attention to my finances.
At 48, I have 110k cash & 140k pension = 250k. 4% a year dividends = 10k a year. I can live happily on that.
£800 a month is enough. I spent £350 a month in December and January, had a great time. Will get a PS5 when available, boiler is bound to break eventually. It all evens out.
My state pension fortells a sickly £117 per week. Meh. Forgive me for not factoring that in too much. Who knows where I will be in 20 years? Hopefully sleeping in late without an alarm clock.

Hey guys, it’s Coooolin!! Does anyone know what day it is? Anyoneee? Anyone at alll!? I guess, I’m gonna guess the day... guess what day it is....guess what day it is.... HUUMMPP DAYYY! We’re halfway thru a brand new week of the brand new month! Can you believe it!? Wild! How’s everyone’s week so far!? Let me know, doownn belooww!
Here’s the new cards for today, Thanks EA! :)

Team of The Week

February 3 - February 10
(Its filthy!)

Forwards

LW - C - RW
Line 1
Connor McDavid - 94 OVR - EDM / C - GLA¹ , WH¹
Leon Draisaitl - 95 OVR - EDM / C - LTL¹ , MAG¹
Claude Giroux - 91 OVR - PHI / C - PP¹ , WM¹
Line 2
James Van Riemsdyk - 89 OVR - PHI / LW - HOW¹ , T¹
Joonas Donskoi - 83 OVR - COL / RW - LTL¹ , WM¹
David Perron - 86 OVR - STL / LW - SPE¹ , MAG¹
Line 3
Brandon Saad - 86 OVR - COL / LW - PP¹ , T¹
Carter Verhaeghe - 83 OVR - FLA / C - SH¹ , WH¹
Nathan Bastian - 78 OVR - NJD / C - SWA¹ , SPE¹
Line 4
Chris Didomenico - 80 OVR - FRI / RW - BAL¹ , GLA¹
Hannes Björninen - 80 OVR - PEL / C - BAR¹ , HOW¹
Per Åslund - 79 OVR - FAR / RW - SPA¹ , MAG¹

Defence

LD - RD
Line 1
Quinn Hughes - 88 OVR - VAN / LD - LTL¹ , WM¹
John Carlson - 91 OVR - WAS / RD - PP¹ , SH¹
Line 2
Rasmus Ristolainen - 87 OVR - BUF / RD - SH¹ , WH¹
Tyson Barrie - 87 OVR - EDM / RD - GLA¹ , HOW¹
Line 3
Tyson Hinds - 78 OVR - OCE / LD - SPA¹ , SH¹
Jan Lattner - 78 OVR - INN / LD - BAR¹ , SPE¹

Goalies

Thatcher Demko - 87 OVR - VAN / G - 6’4” / 192 lbs - SWA¹ , DIS¹
Vitek Vanecek - 80 OVR - WAS / G - 6’1” / 187 lbs - DIS¹ , H and S¹
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Primetimes

NHL

Joe Pavelski - 89 OVR - DAL / C - PP¹ , WM¹
Tyler Toffoli - 88 OVR - MTL / RW - LTL¹ , MAG¹ ... FIIILTTHY GOALL
Vince Dunn - 87 OVR - STL / LD - HOW¹ , WH¹
Jesse Puljujarvi- 86 OVR - EDM / RW - SPE¹ , SH¹
Jordan Staal - 85 OVR - CAR / C - GLA¹ , T¹ ... 95 FOs
Warren Foegele - 84 OVR - CAR / LW - WM¹ , SH¹
Valeri Nichushkin - 83 OVR - COL / RW - MAG¹ , WH¹
Laurent Brossoit - 82 OVR - WPJ / G - 6’3” / 204 lbs - BAR¹ , BAL¹
Nicholas Deslauriers - 82 OVR - ANA / LW - PP¹ , LTL¹
Derek Forbort - 82 OVR - WPJ / LD - HOW¹ , SH¹

Other Leagues

Thomas Wellinger - 79 OVR - LUG / LD -
Lassi Lehtinen - 79 OVR - LUK / G -
• • • • • • • • • • - - - - - - - - - • • • • • • • • • • • •

Packs Available

1D / 23H
• Mega Players Pack - 50k C / 1k P
30 items , all Gold Players , with at least 5 80+ OVR Players
• NHL Players Pack - 30k C / 600 P
10 items, all Gold NHL players with at least 4 80+ OVR Players
• Jumbo Premium Pack - 15k C / 300 P
20 items , at least 9 players with at least 4 Gold Players

P.S.

• New TOTW - February 3 - February 10
• Squad Battles Resets - Today at 5pm EST
• Rivals Rewards - Today at 5pm EST ... what did you get

Hockey News

• Hockey in History
• Sabres postpone games

Stock Market News

• Stocks are all mixed up
• Pot Stocks are winners today!

Other News

• 3 Beginner CAD Stocks
• Vancouver’s only day of sun
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What’s to Come?

• Squad Battles Rewards - Tomorrow at 5pm EST
• New Game Modes HUT RUSH - Tomorrow at 5pm EST
• Silver Upgrades for 3 - 86 OVR - Bronze Icons - Tomorrow at 5pm EST
• MORE EVENT CARDS! - Friday at 5pm EST
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Summary of the day

Quick Read
Best Forward of the Day - TOTW - is LEEOONN DRAAIISAAITLL OVR 95 with the syn LIIGHTTT THE LAAMPP and MAGIICIAAN
Best Defence of the Day - TOTW - is JOHHNN CARLSSON OVR 91 with the syn PAASSINN PLAAAYMAKERRR and SHUUTTT DOOWNN
/////
Best Forward of the Day - PT - is JOOOEEE PAVELSSKII OVR 89 with the syn PASSINN PLAYYMAKERRR and WOORKKHORSEEE
Best Defence of the Day - PT - is VIINCEE DUNNN OVR 87 with the syn HOOWWITZERR and WOOORKK HORSEEE
• NEW TOTW!
• Squad Battles Resets - Where did you place? I didn’t play any! Lol!
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Important Notice

Don’t be ashamed to be yourself. Don’t try and be someone else, don’t try and change yourself for someone... cos the right people? Will like you for you. No one will like you if you act happy all the time, you don’t have any problems, and life is 110% stress free.
Be open. Have an open mindset, let down your walls, and let people know who you are. It’s scary - but its worth it. They’ll either love you, or hate you... but the thing that matters most is that you’re your true self.
Be you. Be true....just be yourself, and I promise you!!! You will get SO far!
Do not fake being someone else - you’ll feel like you always have to be that “person” all the time in order for people to like you... just be YOU! m
Love you all.
Take care.
You matter, and remember to smile; even if you cant — it’ll make you happier!!

Interested in Stocks?

EA’s Stock Price, after hours - Feb 3
$ 140.82 (usd) —- Currency Converter
we looked at the stock at $137.54 usd
—— That is a difference of ( $3.28 / 2.38% ) —
Ouch, quite a giant dip... either hold, or buy the dip if you believe in EA
EA’s Q3 Earnings
Disclaimer - I am not a financial advisor. It is your money, please do your own due diligence. I am not responsible for your money. This is *not** advice. Your capital is at risk. I added this section for an added educational purposes only. Thanks*
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NEED A SOUNDTRACK TO LISTEN TO?

• I made this for everyone. I’ll update it whenever I feel like it, but its been often!

WE’RE AT 1200+ SONGS! WOW! How are you not listening to this playlist already!?
Comment songs to add, and please give feedback! It’s much appreciated!!
I currently have “Sk8r Boi” by “Avril Lavigne” stuck in my head.... which you can play, recently added to the playlist!
Sidenote - How do you guys like the playlist!? I have a friend who makes music...and I really want to surprise him with some new people listening to his music... if you wanna help me, please click Here!! it would mean a lot to me!!
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Sites To Bookmark!

If you click here you will be redirected to bilasport. Bilasport is the best Online Streaming site for your entertainment needs for all sports! (Not affiliated)
A great streaming source recommended by NHLStreams is SurgeSport. Click on Hockey and you’ll be good to go!
Want to make your dream team, and show others what you’ve been working on, and much more? I will redirect you HERE!.
Here’s a helpful pack guide for you! Click!
Want to know how the market is holding up? With a simple TAP! you will be on the newly fresh made website for the HUT market, made by one of the guys on the sub!
.... what do the stats on a card mean? Is my card I want / pulled good? Click here to find out!!
When is my favourite team playing? When do they play!? Here you can click on this link, and tap on your favourite team. From there, tap “Schedule” . You can add this to your homescreen on iPhone by clicking the square with the upwards arrow, scrolling down, and tapping “Add to Home Screen”
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Fighting a Gambling Addiction?

Don’t feel scared to click here. Winning is SO much louder than losing. Know that you are NEVER alone. We are all here for eachother, and it is never too late to get help. I am here for you.
This is a VERY important thread, especially if you are new to HUT. Here!

Story Time!!!

Yes I know I haven’t posted one in awhile
This will be a personal story time.
I don’t really know who reads all this far orr nott, but!
Lately I’ve been feelin pretty anxious and worried about my dad and his job... he’s off now (with pay, thankfully) until he finds a new place to help build... whether that be far away, or closeby, I just personally want him to be happy. He’s not used to being at home - and him being home with me is - lol - pretty weird... I think he’s going bored out of his mind already.. not too sure!
I don’t really talk much to my dad, nor does he talk a lot to me... but like I know he obviously cares, and loves me. — is every dad like that? Not really talkative?! lol —
Anywho! I just hope he’s proud of me, and that he gets a job closeby to where we live...
Hah, thanks for reading this lil “story” ... I guess I should just put it as “Coolin’s Thoughts” for today !
I appreciate your time.
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34 / 365
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Thanks for reading. I appreciate your time.
I’m always welcome to feedback, please let me know what I can improve on.
If there’s anything missing, please let me know!
Take care, happy gaming! TODAY IS NATIONAL MISSING PEOPLES DAY ... and NATIONAL CARROT CAKE DAY
• Coolin Killin It
(Life is like a puzzle, you just have to find the right piece.)

NEW INFO 5 Results from share redemption are posted. Less than .2% redeemed. Very bullish as investors are showing extreme confidence in the future of PLBY.
https://finance.yahoo.com/news/playboy-mountain-crest-acquisition-corp-120000721.html
NEW INFO 4 Definitive Agreement to purchase 100% of Lovers brand stores announced 2/1.
https://www.streetinsider.com/Corporate+News/Playboy+%28MCAC%29+Confirms+Deal+to+Acquire+Lovers/17892359.html
NEW INFO 3 I bought more on the dip today. 5081 total. Price rose AH to $12.38 (2.15%)
NEW INFO 2 Here is the full webinar.
https://icrinc.zoom.us/rec/play/9GWKdmOYumjWfZuufW3QXpe_FW_g--qeNbg6PnTjTMbnNTgLmCbWjeRFpQga1iPc-elpGap8dnDv8Zww.yD7DjUwuPmapeEdP?continueMode=true&tk=lEYc4F_FkKlgsmCIs6w0gtGHT2kbgVGbUju3cIRBSjk.DQIAAAAV8NK49xZWdldRM2xNSFNQcTBmcE00UzM3bXh3AAAAAAAAAAAAAAAAAAAAAAAAAAAA&uuid=WN_GKWqbHkeSyuWetJmLFkj4g&_x_zm_rtaid=kR45-uuqRE-L65AxLjpbQw.1611967079119.2c054e3d3f8d8e63339273d9175939ed&_x_zm_rhtaid=866
NEW INFO 1 Live merger webinar with PLBY and MCAC on Friday January 29, 2021 at 12:00 NOON EST link below
https://mcacquisition.com/investor-relations/press-release-details/2021/Playboy-Enterprises-Inc.-and-Mountain-Crest-Acquisition-Corp-Participate-in-SPACInsider-ICR-Webinar-on-January-29th-at-12pm-ET/default.aspx
Playboy going public: Porn, Gambling, and Cannabis
!!!WARNING READING AHEAD!!! TL;DR at the end. It will take some time to sort through all the links and read/watch everything, but you should.
In the next couple weeks, Mountain Crest Acquisition Corp is taking Playboy public. The existing ticker MCAC will become PLBY. Special purpose acquisition companies have taken private companies public in recent months with great success. I believe this will be no exception. Notably, Playboy is profitable and has skyrocketing revenue going into a transformational growth phase.
Porn - First and foremost, let's talk about porn. I know what you guys are thinking. “Porno mags are dead. Why would I want to invest in something like that? I can get porn for free online.” Guess what? You are absolutely right. And that’s exactly why Playboy doesn’t do that anymore. That’s right, they eliminated their print division. And yet they somehow STILL make money from porn that people (see: boomers) pay for on their website through PlayboyTV, Playboy Plus, and iPlayboy. Here’s the thing: Playboy has international, multi-generational name recognition from porn. They have content available in 180 countries. It will be the only publicly traded adult entertainment (porn) company. But that is not where this company is going. It will help support them along the way. You can see every Playboy magazine through iPlayboy if you’re interested. NSFW links below:
https://www.playboy.com/
https://www.playboytv.com/
https://www.playboyplus.com/
https://www.iplayboy.com/
Gambling - Some of you might recognize the Playboy brand from gambling trips to places like Las Vegas, Atlantic City, Cancun, London or Macau. They’ve been in the gambling biz for decades through their casinos, clubs, and licensed gaming products. They see the writing on the wall. COVID is accelerating the transition to digital, application based GAMBLING. That’s right. What we are doing on Robinhood with risky options is gambling, and the only reason regulators might give a shit anymore is because we are making too much money. There may be some restrictions put in place, but gambling from your phone on your couch is not going anywhere. More and more states are allowing things like Draftkings, poker, state ‘lottery” apps, hell - even political betting. Michigan and Virginia just ok’d gambling apps. They won’t be the last. This is all from your couch and any 18 year old with a cracked iphone can access it. Wouldn’t it be cool if Playboy was going to do something like that? They’re already working on it. As per CEO Ben Kohn who we will get to later, “...the company’s casino-style digital gaming products with Scientific Games and Microgaming continue to see significant global growth.” Honestly, I stopped researching Scientific Games' sports betting segment when I saw the word ‘omni-channel’. That told me all I needed to know about it’s success.
“Our SG Sports™ platform is an enhanced, omni-channel solution for online, self-service and retail fixed odds sports betting – from soccer to tennis, basketball, football, baseball, hockey, motor sports, racing and more.”
https://www.scientificgames.com/
https://www.microgaming.co.uk/
“This latter segment has become increasingly enticing for Playboy, and it said last week that it is considering new tie-ups that could include gaming operators like PointsBet and 888Holdings.”
https://calvinayre.com/2020/10/05/business/playboys-gaming-ops-could-get-a-boost-from-spac-purchase/
As per their SEC filing:
“Significant consumer engagement and spend with Playboy-branded gaming properties around the world, including with leading partners such as Microgaming, Scientific Games, and Caesar’s Entertainment, steers our investment in digital gaming, sports betting and other digital offerings to further support our commercial strategy to expand consumer spend with minimal marginal cost, and gain consumer data to inform go-to-market plans across categories.”
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tMDAA1
They are expanding into more areas of gaming/gambling, working with international players in the digital gaming/gambling arena, and a Playboy sportsbook is on the horizon.
https://www.playboy.com/read/the-pleasure-of-playing-with-yourself-mobile-gaming-in-the-covid-era
Cannabis - If you’ve ever read through a Playboy magazine, you know they’ve had a positive relationship with cannabis for many years. As of September 2020, Playboy has made a major shift into the cannabis space. Too good to be true you say? Check their website. Playboy currently sells a range of CBD products. This is a good sign. Federal hemp products, which these most likely are, can be mailed across state lines and most importantly for a company like Playboy, can operate through a traditional banking institution. CBD products are usually the first step towards the cannabis space for large companies. Playboy didn’t make these products themselves meaning they are working with a processor in the cannabis industry. Another good sign for future expansion. What else do they have for sale? Pipes, grinders, ashtrays, rolling trays, joint holders. Hmm. Ok. So it looks like they want to sell some shit. They probably don’t have an active interest in cannabis right? Think again:
https://www.forbes.com/sites/javierhasse/2020/09/24/playboy-gets-serious-about-cannabis-law-reform-advocacy-with-new-partnership-grants/?sh=62f044a65cea
“Taking yet another step into the cannabis space, Playboy will be announcing later on Thursday (September, 2020) that it is launching a cannabis law reform and advocacy campaign in partnership with National Organization for the Reform of Marijuana Laws (NORML), Last Prisoner Project, Marijuana Policy Project, the Veterans Cannabis Project, and the Eaze Momentum Program.”
“According to information procured exclusively, the three-pronged campaign will focus on calling for federal legalization. The program also includes the creation of a mentorship plan, through which the Playboy Foundation will support entrepreneurs from groups that are underrepresented in the industry.” Remember that CEO Kohn from earlier? He wrote this recently:
https://medium.com/naked-open-letters-from-playboy/congress-must-pass-the-more-act-c867c35239ae
Seems like he really wants weed to be legal? Hmm wonder why? The writing's on the wall my friends. Playboy wants into the cannabis industry, they are making steps towards this end, and we have favorable conditions for legislative progress.
Don’t think branding your own cannabis line is profitable or worthwhile? Tell me why these 41 celebrity millionaires and billionaires are dummies. I’ll wait.
https://www.celebstoner.com/news/celebstoner-news/2019/07/12/top-celebrity-cannabis-brands/
Confirmation: I hear you. “This all seems pretty speculative. It would be wildly profitable if they pull this shift off. But how do we really know?” Watch this whole video:
https://finance.yahoo.com/video/playboy-ceo-telling-story-female-154907068.html
Man - this interview just gets my juices flowing. And highlights one of my favorite reasons for this play. They have so many different business avenues from which a catalyst could appear. I think paying attention, holding shares, and options on these staggered announcements over the next year is the way I am going to go about it. "There's definitely been a shift to direct-to-consumer," he (Kohn) said. "About 50 percent of our revenue today is direct-to-consumer, and that will continue to grow going forward.” “Kohn touted Playboy's portfolio of both digital and consumer products, with casino-style gaming, in particular, serving a crucial role under the company's new business model. Playboy also has its sights on the emerging cannabis market, from CBD products to marijuana products geared toward sexual health and pleasure.” "If THC does become legal in the United States, we have developed certain strains to enhance your sex life that we will launch," Kohn said. https://cheddar.com/media/playboy-goes-public-health-gaming-lifestyle-focus Oh? The CEO actually said it? Ok then. “We have developed certain strains…” They’re already working with growers on strains and genetics? Ok. There are several legal cannabis markets for those products right now, international and stateside. I expect Playboy licensed hemp and THC pre-rolls by EOY. Something like this: https://www.etsy.com/listing/842996758/10-playboy-pre-roll-tubes-limited?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=pre+roll+playboy&ref=sr_gallery-1-2&organic_search_click=1 Maintaining cannabis operations can be costly and a regulatory headache. Playboy’s licensing strategy allows them to pick successful, established partners and sidestep traditional barriers to entry. You know what I like about these new markets? They’re expanding. Worldwide. And they are going to be a bigger deal than they already are with or without Playboy. Who thinks weed and gambling are going away? Too many people like that stuff. These are easy markets. And Playboy is early enough to carve out their spot in each. Fuck it, read this too: https://www.forbes.com/sites/jimosman/2020/10/20/playboy-could-be-the-king-of-spacs-here-are-three-picks/?sh=2e13dcaa3e05
Numbers: You want numbers? I got numbers. As per the company’s most recent SEC filing:
“For the year ended December 31, 2019, and the nine months ended September 30, 2020, Playboy’s historical consolidated revenue was $78.1 million and $101.3 million, respectively, historical consolidated net income (loss) was $(23.6) million and $(4.8) million, respectively, and Adjusted EBITDA was $13.1 million and $21.8 million, respectively.”
“In the nine months ended September 30, 2020, Playboy’s Licensing segment contributed $44.2 million in revenue and $31.1 million in net income.”
“In the ninth months ended September 30, 2020, Playboy’s Direct-to-Consumer segment contributed $40.2 million in revenue and net income of $0.1 million.”
“In the nine months ended September 30, 2020, Playboy’s Digital Subscriptions and Content segment contributed $15.4 million in revenue and net income of $7.4 million.”
They are profitable across all three of their current business segments.
“Playboy’s return to the public markets presents a transformed, streamlined and high-growth business. The Company has over $400 million in cash flows contracted through 2029, sexual wellness products available for sale online and in over 10,000 major retail stores in the US, and a growing variety of clothing and branded lifestyle and digital gaming products.”
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tSHCF
Growth: Playboy has massive growth in China and massive growth potential in India. “In China, where Playboy has spent more than 25 years building its business, our licensees have an enormous footprint of nearly 2,500 brick and mortar stores and 1,000 ecommerce stores selling high quality, Playboy-branded men’s casual wear, shoes/footwear, sleepwear, swimwear, formal suits, leather & non-leather goods, sweaters, active wear, and accessories. We have achieved significant growth in China licensing revenues over the past several years in partnership with strong licensees and high-quality manufacturers, and we are planning for increased growth through updates to our men’s fashion lines and expansion into adjacent categories in men’s skincare and grooming, sexual wellness, and women’s fashion, a category where recent launches have been well received.” The men’s market in China is about the same size as the entire population of the United States and European Union combined. Playboy is a leading brand in this market. They are expanding into the women’s market too. Did you know CBD toothpaste is huge in China? China loves CBD products and has hemp fields that dwarf those in the US. If Playboy expands their CBD line China it will be huge. Did you know the gambling money in Macau absolutely puts Las Vegas to shame? Technically, it's illegal on the mainland, but in reality, there is a lot of gambling going on in China. https://www.forbes.com/sites/javierhasse/2020/10/19/magic-johnson-and-uncle-buds-cbd-brand-enter-china-via-tmall-partnership/?sh=271776ca411e “In India, Playboy today has a presence through select apparel licensees and hospitality establishments. Consumer research suggests significant growth opportunities in the territory with Playboy’s brand and categories of focus.” “Playboy Enterprises has announced the expansion of its global consumer products business into India as part of a partnership with Jay Jay Iconic Brands, a leading fashion and lifestyle Company in India.” “The Indian market today is dominated by consumers under the age of 35, who represent more than 65 percent of the country’s total population and are driving India’s significant online shopping growth. The Playboy brand’s core values of playfulness and exploration resonate strongly with the expressed desires of today’s younger millennial consumers. For us, Playboy was the perfect fit.” “The Playboy international portfolio has been flourishing for more than 25 years in several South Asian markets such as China and Japan. In particular, it has strategically targeted the millennial and gen-Z audiences across categories such as apparel, footwear, home textiles, eyewear and watches.” https://www.licenseglobal.com/industry-news/playboy-expands-global-footprint-india It looks like they gave COVID the heisman in terms of net damage sustained: “Although Playboy has not suffered any material adverse consequences to date from the COVID-19 pandemic, the business has been impacted both negatively and positively. The remote working and stay-at-home orders resulted in the closure of the London Playboy Club and retail stores of Playboy’s licensees, decreasing licensing revenues in the second quarter, as well as causing supply chain disruption and less efficient product development thereby slowing the launch of new products. However, these negative impacts were offset by an increase in Yandy’s direct-to-consumer sales, which have benefited in part from overall increases in online retail sales so far during the pandemic.” Looks like the positives are long term (Yandy acquisition) and the negatives are temporary (stay-at-home orders).
https://www.sec.gov/Archives/edgadata/1803914/000110465921006093/tm213766-1_defa14a.htm
This speaks to their ability to maintain a financially solvent company throughout the transition phase to the aforementioned areas. They’d say some fancy shit like “expanded business model to encompass four key revenue streams: Sexual Wellness, Style & Apparel, Gaming & Lifestyle, and Beauty & Grooming.” I hear “we’re just biding our time with these trinkets until those dollar dollar bill y’all markets are fully up and running.” But the truth is these existing revenue streams are profitable, scalable, and rapidly expanding Playboy’s e-commerce segment around the world.
"Even in the face of COVID this year, we've been able to grow EBITDA over 100 percent and revenue over 68 percent, and I expect that to accelerate going into 2021," he said. “Playboy is accelerating its growth in company-owned and branded consumer products in attractive and expanding markets in which it has a proven history of brand affinity and consumer spend.”
Also in the SEC filing, the Time Frame:
“As we detailed in the definitive proxy statement, the SPAC stockholder meeting to vote on the transaction has been set for February 9th, and, subject to stockholder approval and satisfaction of the other closing conditions, we expect to complete the merger and begin trading on NASDAQ under ticker PLBY shortly thereafter,” concluded Kohn.
The Players: Suhail “The Whale” Rizvi (HMFIC), Ben “The Bridge” Kohn (CEO), “lil” Suying Liu & “Big” Dong Liu (Young-gun China gang). I encourage you to look these folks up. The real OG here is Suhail Rizvi. He’s from India originally and Chairman of the Board for the new PLBY company. He was an early investor in Twitter, Square, Facebook and others. His firm, Rizvi Traverse, currently invests in Instacart, Pinterest, Snapchat, Playboy, and SpaceX. Maybe you’ve heard of them. “Rizvi, who owns a sprawling three-home compound in Greenwich, Connecticut, and a 1.65-acre estate in Palm Beach, Florida, near Bill Gates and Michael Bloomberg, moved to Iowa Falls when he was five. His father was a professor of psychology at Iowa. Along with his older brother Ashraf, a hedge fund manager, Rizvi graduated from Wharton business school.” “Suhail Rizvi: the 47-year-old 'unsocial' social media baron: When Twitter goes public in the coming weeks (2013), one of the biggest winners will be a 47-year-old financier who guards his secrecy so zealously that he employs a person to take down his Wikipedia entry and scrub his photos from the internet. In IPO, Twitter seeks to be 'anti-FB'” “Prince Alwaleed bin Talal of Saudi Arabia looks like a big Twitter winner. So do the moneyed clients of Jamie Dimon. But as you’ve-got-to-be-joking wealth washed over Twitter on Thursday — a company that didn’t exist eight years ago was worth $31.7 billion after its first day on the stock market — the non-boldface name of the moment is Suhail R. Rizvi. Mr. Rizvi, 47, runs a private investment company that is the largest outside investor in Twitter with a 15.6 percent stake worth $3.8 billion at the end of trading on Thursday (November, 2013). Using a web of connections in the tech industry and in finance, as well as a hearty dose of good timing, he brought many prominent names in at the ground floor, including the Saudi prince and some of JPMorgan’s wealthiest clients.” https://www.nytimes.com/2013/11/08/technology/at-twitter-working-behind-the-scenes-toward-a-billion-dollar-payday.html Y’all like that Arab money? How about a dude that can call up Saudi Princes and convince them to spend? Funniest shit about I read about him: “Rizvi was able to buy only $100 million in Facebook shortly before its IPO, thus limiting his returns, according to people with knowledge of the matter.” Poor guy :(
He should be fine with the 16 million PLBY shares he's going to have though :)
Shuhail also has experience in the entertainment industry. He’s invested in companies like SESAC, ICM, and Summit Entertainment. He’s got Hollywood connections to blast this stuff post-merger. And he’s at least partially responsible for that whole Twilight thing. I’m team Edward btw.
I really like what Suhail has done so far. He’s lurked in the shadows while Kohn is consolidating the company, trimming the fat, making Playboy profitable, and aiming the ship at modern growing markets.
https://www.reuters.com/article/us-twitter-ipo-rizvi-insight/insight-little-known-hollywood-investor-poised-to-score-with-twitter-ipo-idUSBRE9920VW20131003
Ben “The Bridge” Kohn is an interesting guy. He’s the connection between Rizvi Traverse and Playboy. He’s both CEO of Playboy and was previously Managing Partner at Rizvi Traverse. Ben seems to be the voice of the Playboy-Rizvi partnership, which makes sense with Suhail’s privacy concerns. Kohn said this:
“Today is a very big day for all of us at Playboy and for all our partners globally. I stepped into the CEO role at Playboy in 2017 because I saw the biggest opportunity of my career. Playboy is a brand and platform that could not be replicated today. It has massive global reach, with more than $3B of global consumer spend and products sold in over 180 countries. Our mission – to create a culture where all people can pursue pleasure – is rooted in our 67-year history and creates a clear focus for our business and role we play in people’s lives, providing them with the products, services and experiences that create a lifestyle of pleasure. We are taking this step into the public markets because the committed capital will enable us to accelerate our product development and go-to-market strategies and to more rapidly build our direct to consumer capabilities,” said Ben Kohn, CEO of Playboy.
“Playboy today is a highly profitable commerce business with a total addressable market projected in the trillions of dollars,” Mr. Kohn continued, “We are actively selling into the Sexual Wellness consumer category, projected to be approximately $400 billion in size by 2024, where our recently launched intimacy products have rolled out to more than 10,000 stores at major US retailers in the United States. Combined with our owned & operated ecommerce Sexual Wellness initiatives, the category will contribute more than 40% of our revenue this year. In our Apparel and Beauty categories, our collaborations with high-end fashion brands including Missguided and PacSun are projected to achieve over $50M in retail sales across the US and UK this year, our leading men’s apparel lines in China expanded to nearly 2500 brick and mortar stores and almost 1000 digital stores, and our new men’s and women’s fragrance line recently launched in Europe. In Gaming, our casino-style digital gaming products with Scientific Games and Microgaming continue to see significant global growth. Our product strategy is informed by years of consumer data as we actively expand from a purely licensing model into owning and operating key high-growth product lines focused on driving profitability and consumer lifetime value. We are thrilled about the future of Playboy. Our foundation has been set to drive further growth and margin, and with the committed capital from this transaction and our more than $180M in NOLs, we will take advantage of the opportunity in front of us, building to our goal of $100M of adjusted EBITDA in 2025.”
https://www.businesswire.com/news/home/20201001005404/en/Playboy-to-Become-a-Public-Company
Also, according to their Form 4s, “Big” Dong Liu and “lil” Suying Liu just loaded up with shares last week. These guys are brothers and seem like the Chinese market connection. They are only 32 & 35 years old. I don’t even know what that means, but it's provocative.
https://www.secform4.com/insider-trading/1832415.htm
https://finance.yahoo.com/news/mountain-crest-acquisition-corp-ii-002600994.html
Y’all like that China money?
“Mr. Liu has been the Chief Financial Officer of Dongguan Zhishang Photoelectric Technology Co., Ltd., a regional designer, manufacturer and distributor of LED lights serving commercial customers throughout Southern China since November 2016, at which time he led a syndicate of investments into the firm. Mr. Liu has since overseen the financials of Dongguan Zhishang as well as provided strategic guidance to its board of directors, advising on operational efficiency and cash flow performance. From March 2010 to October 2016, Mr. Liu was the Head of Finance at Feidiao Electrical Group Co., Ltd., a leading Chinese manufacturer of electrical outlets headquartered in Shanghai and with businesses in the greater China region as well as Europe.”
Dr. Suying Liu, Chairman and Chief Executive Officer of Mountain Crest Acquisition Corp., commented, “Playboy is a unique and compelling investment opportunity, with one of the world’s largest and most recognized brands, its proven consumer affinity and spend, and its enormous future growth potential in its four product segments and new and existing geographic regions. I am thrilled to be partnering with Ben and his exceptional team to bring his vision to fruition.”
https://www.businesswire.com/news/home/20201001005404/en/Playboy-to-Become-a-Public-Company
These guys are good. They have a proven track record of success across multiple industries. Connections and money run deep with all of these guys. I don’t think they’re in the game to lose.
I was going to write a couple more paragraphs about why you should have a look at this but really the best thing you can do is read this SEC filing from a couple days ago. It explains the situation in far better detail. Specifically, look to page 137 and read through their strategy. Also, look at their ownership percentages and compensation plans including the stock options and their prices. The financials look great, revenue is up 90% Q3, and it looks like a bright future.
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tSHCF
I’m hesitant to attach this because his position seems short term, but I’m going to with a warning because he does hit on some good points (two are below his link) and he’s got a sizable position in this thing (500k+ on margin, I think). I don’t know this guy but he did look at the same publicly available info and make roughly the same prediction, albeit without the in depth gambling or cannabis mention. You can also search reddit for ‘MCAC’ and very few relevant results come up and none of them even come close to really looking at this thing.
https://docs.google.com/document/d/1gOvAd6lebs452hFlWWbxVjQ3VMsjGBkbJeXRwDwIJfM/edit?usp=sharing
“Also, before you people start making claims that Playboy is a “boomer” company, STOP RIGHT THERE. This is not a good argument. Simply put. The only thing that matters is Playboy’s name recognition, not their archaic business model which doesn’t even exist anymore as they have completely repurposed their business.”
“Imagine not buying $MCAC at a 400M valuation lol. Streetwear department is worth 1B alone imo.”
Considering the ridiculous Chinese growth as a lifestyle brand, he’s not wrong.
Current Cultural Significance and Meme Value: A year ago I wouldn’t have included this section but the events from the last several weeks (even going back to tsla) have proven that a company’s ability to meme and/or gain social network popularity can have an effect. Tik-tok, Snapchat, Twitch, Reddit, Youtube, Facebook, Twitter. They all have Playboy stuff on them. Kids in middle and highschool know what Playboy is but will likely never see or touch one of the magazines in person. They’ll have a Playboy hoodie though. Crazy huh? A lot like GME, PLBY would hugely benefit from meme-value stock interest to drive engagement towards their new business model while also building strategic coffers. This interest may not directly and/or significantly move the stock price but can generate significant interest from larger players who will.
Bull Case: The year is 2025. Playboy is now the world leader pleasure brand. They began by offering Playboy licensed gaming products, including gambling products, direct to consumers through existing names. By 2022, demand has skyrocketed and Playboy has designed and released their own gambling platforms. In 2025, they are also a leading cannabis brand in the United States and Canada with proprietary strains and products geared towards sexual wellness. Cannabis was legalized in the US in 2023 when President Biden got glaucoma but had success with cannabis treatment. He personally pushes for cannabis legalization as he steps out of office after his first term. Playboy has also grown their brand in China and India to multi-billion per year markets. The stock goes up from 11ish to 100ish and everyone makes big gains buying somewhere along the way.
Bear Case: The United States does a complete 180 on marijuana and gambling. President Biden overdoses on marijuana in the Lincoln bedroom when his FDs go tits up and he loses a ton of money in his sports book app after the Fighting Blue Hens narrowly lose the National Championship to Bama. Playboy is unable to expand their cannabis and gambling brands but still does well with their worldwide lifestyle brand. They gain and lose some interest in China and India but the markets are too large to ignore them completely. The stock goes up from 11ish to 13ish and everyone makes 15-20% gains.
TL;DR: Successful technology/e-commerce investment firm took over Playboy to turn it into a porn, online gambling/gaming, sports book, cannabis company, worldwide lifestyle brand that promotes sexual wellness, vetern access, women-ownership, minority-ownership, and “pleasure for all”. Does a successful online team reinventing an antiquated physical copy giant sound familiar? No options yet, shares only for now. $11.38 per share at time of writing. My guess? $20 by the end of February. $50 by EOY. This is not financial advice. I am not qualified to give financial advice. I’m just sayin’ I would personally use a Playboy sports book app while smoking a Playboy strain specific joint and it would be cool if they did that. Do your own research. You’d probably want to start here:
WARNING - POTENTIALLY NSFW - SEXY MODELS AHEAD - no actual nudity though
https://s26.q4cdn.com/895475556/files/doc_presentations/Playboy-Craig-Hallum-Conference-Investor-Presentation-11_17_20-compressed.pdf
Or here:
https://www.mcacquisition.com/investor-relations/default.aspx
Jimmy Chill: “Get into any SPAC at $10 or $11 and you are going to make money.”
STL;DR: Buy MCAC. MCAC > PLBY couple weeks. Rocketship. Moon.
Position: 5000 shares. I will buy short, medium, and long-dated calls once available.